43 out of the top 100 global brands have already entered the Web3 space. Mainstream adoption is happening NOW

And the fact that all of this is happening during one of the most bearish times for crypto is actually extremely optimistic for the market as a whole.

Financially speaking, investing in the crypto/Web3 market right now doesn’t make sense. This could only mean that these companies actually see a long term vision when it comes to Web3 and blockchain (and subsequently crypto).

With L2s and commit chains making everything cheaper and faster, expect more and more companies to start entering the market. This is very evident when we see chains like Polygon alone integrating dozens upon dozens of companies into Web3 along with 10% of all top 100 companies (Visa, JP Morgan, MasterCard, Meta, Samsung, Coca-Cola, L’Oreal, Nike, Disney, Adobe)

Keep in mind, these are all companies that have financial departments who’s only job is to study risk and take the right financial decisions. And so far, it looks like they’re all agreeing that its worth taking the risks that come with crypto.

Mainstream adoption isn’t an event that suddenly happens and everyone starts celebrating that day. Crypto adoption is a long and extended process that is very seamless in its execution.

For now, this adoption might be leaning more towards NFTs, but we’re already starting to see many companies taking advantage of utilities that come with blockchain technology.