My co-worker is convinced Shiba-Inu will go up to $0.01

Sitting here next to my coworker who is convinced Shiba will increase to $0.01. He thinks if the "Asian market" uses it and buy it, that we'll see a huge price increase. Calls crypto "shares". He won't listen to anything I say about it.

I'm happy more people are getting into crypto, but I wish they would do more research more than just the price and all the zeros they see. So many good projects out there that promise more than just price increases (looking at you Algorand).

How often do you guys run into these kinds of situations and how do you respond?