Ripple has made an agreement with Dubai Road and Transport Authority (RTA) to place their company name and slogan on a major metro station in the cities main financial district (DIFC), that lies adjacent to one of the busiest roads in the country. DIFC is a hub for businesses, investors, and innovators, making it a strategic location for Ripple to increase its visibility and brand recognition. Remember that Ripple currently has a branch located in DIFC and is already doing business with a few domestic banks as well as assisting the UAE central bank in kick-starting their own CDBC on the XPR ledger. [link] [comments] |
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