What could have been an impact and reach of Bitcoin appearing on the Las Vegas Sphere

According to data from the Las Vegas Convention and Visitors Authority (LVCVA), May 2024 saw 3.6 million visitors to Las Vegas, averaging 120,000 per day. Many of these visitors likely stay at hotels on the Las Vegas Strip, frequent casinos, and enjoy evening strolls, potentially catching a glimpse of the Las Vegas Sphere.

Therefore, it is estimated that around 100,000 people witnessed the Bitcoin performance live. For perspective, even Times Square, the most iconic street in New York City, can accommodate only 51,000 people at a density of three people per square meter to ensure everyone can view an advertising banner.

In the first 24 hours after its release, the official tweet from the crypto exchange about the Las Vegas Sphere ad was viewed by 797,000 users on X. At the same time a lot medias and accounts shared the video on X. For example Bitcoin Magazine has 400,000 views at this moment, watcher guru 650K; To sum video accumulated millions of views just on X;

The performance also elicited reactions from prominent industry personalities. For example, MicroStrategy founder Michael Saylor remarked on X: “Get used to seeing Bitcoin everywhere,”

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